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Taxi Advertising appoints Increase to host their Microsoft Dynamics CRM and Exchange solution

Taxi Advertising, the nationwide taxi branding company whose clients include Yahoo!, Monarch Airlines and Pioneer, has chosen Increase to implement and host a Microsoft Dynamics customer relationship management (CRM) solution integrated with hosted Microsoft Exchange.

CRM expert Increase will provide the solution to enable Taxi Advertising to more effectively track relationships with its clients, which typically run for a minimum of three years.

“We needed a CRM system that integrated well with Outlook and wanted the ability to access our data remotely,” said Taxi Advertising’s MD Carl McCrow. “Increase will also host the system for us so we don’t have to rely on an in-house IT department.”

Increase will train Taxi Advertising to use its Microsoft Dynamics CRM solution in the most efficient way, while providing its Beyond Demand service to encourage user-adoption throughout the company.

“We’re working with Taxi Advertising to customise their CRM solution to improve their business processes and build closer relationships with their customers,” said Neil Benson, Increase’s Chief Addict. “At Increase we use Microsoft Dynamics CRM every day, so our Beyond Demand service ensures customers become addicted to our solutions and see hosted CRM as an integral part of their business.”

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